Google's paper 'phone'

Google has created printable ‘Paper Phones’, to promote digital detox and combat technology addiction. The app allows you to select all the information you’ll need for the day and print it onto paper, equipping users with everything they need for the day without having to refer back to their phone.

The clever design folds neatly into eight pages and can also hold a credit card if you don’t mind making a couple of quick snips with the scissors.

This software is part of Google’s development program to find ways of balancing the use of technology and the need to take a break from it and is in response to the growing problems created by constant use of digital media.

You can buy the app here at Google Play.

Paper. A natural product you don’t need to find ways to detox from.

 Sensory Packaging for the Visually Impaired

After research conducted by the UK’s Royal National Institute of Blind People (RNIB) showed that 90 per cent of visually impaired people feel that “information on food packaging is difficult or impossible to read”, they got together with Kellogg’s and did something about it.

Launching the new product as a trial on World Sight Day in 2020, Kellogg’s Coco Pops boxes in the UK were printed using braille, larger print and simplified artwork along with NaviLens technology that allows users to access product and allergen information with their smartphone. The code on the box can be picked up from three metres away and can be read wherever the box is located. The user can either read the information on their smartphone or have it read out loud to them.

NaviLens is currently used to make public transport easier for the sight impaired to navigate in some of Spain’s major cities but it’s the first time it’s been used on food packaging. This feature also means that users can locate the product more easily either in the supermarket or at home.

‘The prospect of being able to go into a shop by myself and buy my shopping is such an incredible opportunity.’ Lora Fachie, Paralympic Gold medallist.

The 2020 trial was so successful that Kellogg’s are now putting the NaviLens codes on their whole range of cereal products throughout Europe.

Paper. A natural, adaptable, recyclable, and sustainable product.