GUIDE TO QR CODES FOR PRINT
The Real Media Collective’s Digital Immersion and Print industry report states that in 2012, 62% of Australians did not know what a QR Code was. In 2021, ‘QR code’ was the second highest search after ‘Covid’.
It’s a rising trend that’s going to get much bigger. FST Media quote Juniper Research that predicts the global number of people making payments by QR code will exceed 2.2 billion - that’s 29 per cent of all mobile phone users - by 2025.
STATIC QR CODES
Here are some examples of where you can add a static QR code to gain more traffic to your website and boost your marketing.
On your product labels to allow your customers to download manuals or other information.
Clothing and other label tags can point to more about a product or aspects of your business such as its sustainability, where you source your materials, and your other ranges.
Point customers to your social media pages from your brochures and flyers.
Add one to your business card to encourage connection to your website, LinkedIn page and social media, and to easily download your contact details.
Offer a discount coupon on your promotional print products.
Use a QR code to take your customers to your location.
Provide access to an entire portfolio with one scan.
Receive payments quickly and efficiently.
Create a QR code for events that saves directly to your customers’ calendars.
DYNAMIC QR CODES
Along with static QR codes, you can also create a dynamic QR code. The ‘dynamic’ part is that this code takes the user to a web address that then transfers them to the site you want them to see. This means you can change or update that final destination even after the product with the QR code on it has been shipped or bought.
Unlike static QR codes, dynamic QR codes are trackable, making them a very useful marketing tool.
Dynamic QR codes can:
Carry up-to-date information on a product or special offer.
Track the number of scans, their location and other data for seamless data collection.
Allow real-time editing.
You can use QR codes right now in your print products to lead your customers to more information about your business or individual products. We can help you get started. We’re here to help. Our print quality is consistently excellent so you can be sure your codes will work, every time.
Glide Print are your personal print experts.
DESIGN SERVICE
The visual impact of professional quality graphic design is crucial to the success of all your marketing products.
Our designers are fast, creative and professional. We can add to your existing products or create a beautiful design from your ideas.
Glide Print supply all design work from simple tasks like getting your artwork ready for print to creating complex documents such as annual reports and marketing packages. We work closely with our clients to make sure your branding is consistent and the print quality is excellent across all your products.
All of our designers are based in Australia, we don’t outsource our work overseas. You receive personal attention from someone you can talk to and meet. It’s all part of Glide Print’s outstanding service to you.
Like all our products, we supply our design services at Glide Print’s competitive prices.
All our knowledge and skill come at no extra cost to you so you know
you're getting the best quality for your budget and the process will be an easy one for you.
We're here to help.
If you'd like to find out more about the best way to create your a-frames
call us on (08) 9221 7514 email us or request a quote.